• Location: USA, Illinois, Hoffman Estates
  • Salary: Negotiable
  • Technology: Marketo Jobs
  • Job Type: Permanent
  • Date Posted: 12th Dec, 2018
  • Reference: 121218amp3


Responsabilities and overview
  • End-to-end email campaign management including creating copy working with the marketo marketing automation paltform a nd Salesforce to create segmented lists, developing landing pages and performing post-campaign analysis
  • Creating smartlists and segmented lists, setting up batch and trigger campaigns, landing pages, forms and SalesForce alerts
  • Monitor data integrity and data hygeine within Marketo and Salesforce
  • Track record of sucessfully executing, tracking and reporting on automated email marekting campaigns
  • Responsible for monthly and quarterly reports to update team on campaign lead generation progress, inclduing conversion rates
  • HTML, CSS, SQL knowledge a plus
  • Set up and maintian lead scoring model, identify MQL's and MQL to SQL conversion