• Location: USA, Massachusetts, Marlborough
  • Date Posted: 13th Feb, 2019
  • Reference: 021319amp2

Great opporutnity in West Chicago suburbs with an Infromation Security company expanding their marketing and sales team, looking to bring on a marketing operations manager to lead their marketing automation and CRM platform maintenance, data cleanliness and daily operations including setting up email campaigns, lead nurture campaigns and other lead generation intiatives.

Key responsabilities:

-Manage merge of Pardot database into existing Marketo instance

-Build, implement and monitor Marketo prpograms; coordinating with marketing team to understand campaign requirements, campaign setup, list segmenetation, lead scoring, automated lead nurture setup and optmization, building triggers

-Apply marketing operations expertise across teh buisness, with emphasis on lead scoring, lead nurutring, lead management, campagin reportign and sales enablement

-Experience with Marketo a must

-B2B marketing experience

-Previous experience in marketing operations position dealing with well developed marketing stack

-Experience with Salesforce CRM