-Work at the intersection of Marketing and IT managing the Salesforce Pardot platform including campaign setup and execution
-Help create engagement studios and work with the sales team on the CRM side providing training and guidance
-Understand the basics of digital marketing and advertising including lead development and lead acquisition
-Evaluate the effectiveness of existing campaigns and programs, and provide analysis of key metric and establish benchmarks for improvement
-Put together reports and analytics for post-campaign analysis
-In-depth experience working with Salesforce Pardot for campaign execution, building engagement studios etc.
-Strong analytical skill-set, knowledge of Tableau is a big plus
-Must have proven experience working with Salesforce CRM in conjunction with marketing automation to build and execute campaigns