• Location: USA, Texas, Austin
  • Date Posted: 16th Sep, 2019
  • Reference: 91219

Senior Marketing Automation Manager

We are now hiring for a high-performing Senior Marketing Automation manager with a leading SaaS organization in Austin, Texas. This role owns email marketing responsibilities and involves leading engagement (i.e. lead qualification, scoring, nurturing) and serves as the Marketo Admin. A great candidate for this role will have extensive experience managing email and lead engagement campaigns, as well as previous admin responsibilities in Marketo.

The Role & Responsibilities:
  • Engage customers and leads
  • Connect cross-channel marketing campaigns on user behavior and intent
  • Manage all marketing automation projects and processes
  • Create and execute nurture flows via marketing automation
  • Create and maintain lead nurturing reports, KIPs and dashboards

Technical Requirements:
  • 5-7 years of experience multi-channel campaigns
  • 2-3 years as a Marketo administrator
  • Strong analytical and data skills
  • Understanding of online customers tracking technologies
  • Strong communication skills

Industry Requirements:
  • B2B experience
  • SAAS experience (preferred)
  • Hands-on experience with analytical, statistical and BI tools
  • SQL proficiency

To Apply:

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