• Location: USA, Massachusetts, Boston
  • Salary: US$50000 - US$60000 per annum
  • Technology: Marketo Jobs
  • Job Type: Permanent
  • Date Posted: 10th Jan, 2020
  • Reference: 1272020

Lead Generation Coordinator

This company is looking for a strong candidate that has the ability to manage multiple priorities.

They offer remote flexiblity, fun team events, and the ability to travel.

Key Responsibilities
  • Develop lead lists
  • Create marketing emails and deploy them
  • Create lead generation forms and landing pages
  • Maintain social media content calendar and manage website content
  • Track website performance and conversion rates
  • Webinar marketing, management, tracking performance metrics
  • Online ad development, implementation, management, and metric tracking
  • Research competitive events and how the company compares
  • Ability to travel to 2-3 shows annually.

  • Bachelor's degree
  • 1-2 years of marketing or sales experience
  • Experience with a marketing automation platform
  • Basic understanding of graphic design using tools such as Photoshop
  • Previous experience with lead generation tactics
  • Strong Word, Excel, and PowerPoint skills are required