• Location: Australia, Victoria, Melbourne CBD
  • Date Posted: 4th Mar, 2021
  • Reference: YB04032021
  • Salary - Upto $95,000 {depending on your experience }
  • Work with Tier-1 & Tier -2 Clients
  • Large Retail -Ecommerce accounts

Job Description

FRG Technology Consulting is partnered with a Growth & Performance Marketing agency based in Melbourne. They are looking for a Paid Media Specialist who has a strong understanding of SEM, paid Social & Display Marketing.

The Melbourne Office is close to train and tram stops comprising of Web Developers, Digital Strategist, PR consultants, Media Strategist, Digital Marketing Specialist & few designers. The majority of the clients are Tier 1 and Tier 2 Public & Private sector organizations.

Role & Responsibilities

  • Technical
    • Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
    • Develop and manage an appropriate Key Performance Indicator (KPI) structure for the Paid Media function.
    • Manage bids & Budgets for Google Adwords, Youtube, Yahoo, BingAds, FB, Linkedin, Snapchat
    • Measure & Implement the results of A/B testing for Advert coping & targeting.
    • Installing conversion tracking using Google Tag Manager, Google analytics, and Call Tracking.

    • Collaborate with other departments to manage workflow, processes, and policies that impact the Paid Marketing function.
    • Maintain reporting dashboards and present performance and insights.
    • Suggest improvements for process and productivity optimization.
    • Providing guidance, support, and training to junior SEM specialists.

  • Some kind of exposure working in a Digital Agency environment.
  • Experience with large Retail & E-commerce campaigns.
  • Any experience with SEO OR programmatic is a big plus.

  • Award-winning agency.
  • WFM + Office in the start with flexible work arrangements throughout.
  • Close to Public transport & a lot of Cafe's

*Please mention your VISA Status/Working Rights in your resume *

03 9088 3723

SEM,PPC, Google Ads, Performance Marketing, Paid Social, Display Advertising

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